AUTHOR KRISTA D. BALL ON SUPERCHARGING INDIE NOVEL SALES (MF GALAXY 057)
WHY AND HOW TO START A MAILING LIST, CREATE AN AUTHOR CENTRAL PAGE, THE SWEET SPOT FOR EBOOK PRICING, WHEN AND WHY TO OFFER DISCOUNTS, AND WHY BUNDLING WITH OTHER AUTHORS FOR 99 CENTS CAN EARN YOU THOUSANDS Last fall I was one of the guests of honour at Pure Spec, one of E-Town’s most important conventions, and because I was giving a talk, I missed a session that people were raving about. They said that an indie author who’d had major sales was handing out her success secrets for free! Being an indie author myself and also very, very cheap, I immediately cursed myself for having missed such an excellent chance, and then remembered, Dude, you’ve got a podcast! You can ask anybody for anything! So I asked Krista D. Ball to tell me and thus you how she went from a low-selling epic fantasy series to being able to pay her mortgage from book sales. LISTEN/DOWNLOAD Krista Ball is not only a charming and delightful interviewee, she’s also the author of 13 novels and n...